{"id":3499,"date":"2022-05-22T21:41:06","date_gmt":"2022-05-22T21:41:06","guid":{"rendered":"https:\/\/sgtgroup.net\/more-brands-are-caring-about-ethical-fashion-brands-should-you\/"},"modified":"2024-05-11T10:04:42","modified_gmt":"2024-05-11T10:04:42","slug":"de-plus-en-plus-de-marques-se-soucient-de-la-mode-ethique","status":"publish","type":"post","link":"https:\/\/www.sgtgroup.net\/fr\/de-plus-en-plus-de-marques-se-soucient-de-la-mode-ethique\/","title":{"rendered":"De plus en plus de marques se soucient de la mode \u00e9thique, devriez-vous le faire ?"},"content":{"rendered":"

Les consommateurs d'aujourd'hui sont devenus tr\u00e8s familiers avec des mots tels que \"durabilit\u00e9\" et \"respect de l'environnement\". Ils essaient constamment de r\u00e9duire leur empreinte carbone, mais le simple fait de recycler leurs articles m\u00e9nagers \u00e0 la fin de la semaine ne suffit plus. Les consommateurs font tout leur possible pour prot\u00e9ger leur environnement en mangeant des produits locaux issus de l'agriculture durable, en achetant des produits d'entretien biologiques, en soutenant des marques de mode \u00e9thiques et bien d'autres choses encore. \u00c0 mesure que la tendance se d\u00e9veloppe, de plus en plus de marques prennent le train en marche pour r\u00e9pondre aux besoins de leurs consommateurs conscients, et vous devriez en faire autant.<\/span><\/p>\n

Pourquoi se pr\u00e9occuper de la mode \u00e9thique ?<\/span><\/h1>\n

\"Pourquoi<\/span><\/p>\n

Apr\u00e8s le p\u00e9trole, l'industrie de la mode est l'industrie la plus polluante au monde. <\/span>1,5 trillion d'euros<\/span><\/a> chaque ann\u00e9e. La production mondiale de v\u00eatements atteint sa limite physique, puisqu'elle devrait augmenter de 63% d'ici \u00e0 2030. D'apr\u00e8s le <\/span>Greenpeace International<\/span><\/a>En 2015, pr\u00e8s de 80 milliards de m\u00e8tres cubes d'eau douce ont \u00e9t\u00e9 consomm\u00e9s et plus d'un million de tonnes de dioxyde de carbone ont \u00e9t\u00e9 \u00e9mises par l'industrie de la mode. En outre, l'industrie de la mode a \u00e9t\u00e9 responsable de la production de 92 millions de tonnes de d\u00e9chets.<\/span><\/p>\n

En outre, l'industrie textile est responsable de la production d'une grande quantit\u00e9 de produits chimiques, principalement en raison de la culture des mati\u00e8res premi\u00e8res, en particulier du coton. Les produits chimiques provenant des engrais et des pesticides utilis\u00e9s lors de la production conventionnelle de coton s'\u00e9coulent dans les cours d'eau, polluant l'eau et nuisant \u00e0 l'environnement et aux communaut\u00e9s. La teinture des tissus entra\u00eene \u00e9galement une pollution de l'eau, les produits chimiques \u00e9tant lib\u00e9r\u00e9s dans l'eau, ce qui a le m\u00eame effet. Ces statistiques sont choquantes et si davantage de marques ne r\u00e9alisent pas qu'il est de leur responsabilit\u00e9 d'essayer de mettre un terme \u00e0 l'impact destructeur que l'industrie textile a d\u00e9j\u00e0 eu sur l'environnement, il sera trop tard. <\/span><\/p>\n

Pour en savoir plus sur le coton \u00e9quitable, la derni\u00e8re tendance \u00e9cologique, <\/strong>cliquez ici<\/strong><\/a>.<\/strong><\/p>\n

Les avantages de la mode \u00e9thique<\/span><\/h1>\n

\"Les<\/span><\/p>\n

Les marques lourdes telles que <\/span>H&M, Patagonia et New Balance<\/span><\/a> ainsi que des marques plus petites sortent plus fr\u00e9quemment des lignes de v\u00eatements produites de mani\u00e8re durable. Par exemple, la ligne de v\u00eatements <\/span>Collection Conscious Exclusive<\/span><\/a> a \u00e9t\u00e9 lanc\u00e9e au d\u00e9but de l'ann\u00e9e et chaque pi\u00e8ce est fabriqu\u00e9e \u00e0 partir de mat\u00e9riaux durables tels que des plastiques recycl\u00e9s provenant des d\u00e9chets du littoral. L'objectif est d'obtenir 100% de coton durable d'ici 2020. Examinons de plus pr\u00e8s certains des avantages des v\u00eatements fabriqu\u00e9s de mani\u00e8re durable :<\/span><\/p>\n

1. C'est meilleur pour l'environnement<\/h3>\n

M\u00eame si ce point peut sembler \u00e9vident, il vaut la peine d'\u00eatre mentionn\u00e9 car il s'agit de l'un des principaux avantages de la mode durable. Le choix de mat\u00e9riaux issus d'une production biologique et durable r\u00e9duit certains des effets d\u00e9vastateurs de l'industrie textile sur l'environnement dont nous avons parl\u00e9 plus haut. En outre, cela r\u00e9duit le nombre de produits chimiques que les consommateurs introduisent dans leur vie et qui peuvent nuire \u00e0 leur peau et polluer l'eau lorsqu'ils lavent leurs v\u00eatements. <\/span><\/p>\n

2. Avantages de la loi sur le commerce \u00e9quitable<\/h3>\n

La loi sur le commerce \u00e9quitable soutient la mode durable \u00e0 bien des \u00e9gards, en particulier pour les personnes travaillant dans les usines de fabrication. Elle garantit que tous les v\u00eatements sont fabriqu\u00e9s dans des conditions des conditions de travail s\u00fbres<\/a> qui sont exempts d'ateliers clandestins et qui garantissent aux travailleurs des salaires \u00e9quitables. Dans un secteur o\u00f9 les pratiques de travail sont tr\u00e8s dures, ces avantages sont tout \u00e0 fait n\u00e9cessaires. <\/span><\/p>\n

3. Sans cruaut\u00e9 envers les animaux<\/h3>\n

Malheureusement, de nombreux animaux doivent souffrir consid\u00e9rablement et perdre leur vie au nom de la mode. La soie, le cachemire, le cuir, la fourrure, la laine et le shearling sont des exemples de mati\u00e8res dans lesquelles les animaux doivent payer le prix de la mode. La mode \u00e9thique permet d'\u00e9viter ce probl\u00e8me. <\/span><\/p>\n

4. Il dure plus longtemps<\/span><\/h3>\n

Les v\u00eatements durables sont con\u00e7us pour durer plus longtemps car ils sont fabriqu\u00e9s \u00e0 partir de tissus organiques et renouvelables qui sont plus durables, intemporels et moins toxiques que les mat\u00e9riaux conventionnels. Des v\u00eatements qui durent plus longtemps contribuent \u00e0 r\u00e9duire le consum\u00e9risme et les d\u00e9chets, ce qui a un effet positif sur l'environnement. <\/span><\/p>\n

L'industrie de la mode est extr\u00eamement lucrative et destructrice, et les marques devraient \u00eatre tenues responsables de montrer l'exemple. Les marques populaires et les nouvelles marques devraient collaborer pour ouvrir la voie \u00e0 la mode durable et la rendre plus courante. Si davantage de marques ne commencent pas \u00e0 apporter les changements n\u00e9cessaires dans leur cha\u00eene d'approvisionnement en v\u00eatements, notre plan\u00e8te subira des dommages irr\u00e9versibles. <\/span><\/p>\n

Que pensez-vous de la mode \u00e9thique ? Votre marque pratique-t-elle la production de v\u00eatements durables ?\u00a0<\/span><\/i><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Les consommateurs d'aujourd'hui sont devenus tr\u00e8s familiers avec des mots tels que \"durabilit\u00e9\" et \"respect de l'environnement\". Ils essaient constamment de r\u00e9duire leur empreinte carbone, mais le simple fait de recycler leurs articles m\u00e9nagers \u00e0 la fin de la semaine ne suffit plus.<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-3499","post","type-post","status-publish","format-standard","hentry","category-blogs","entry"],"acf":[],"yoast_head":"\nSgT - More brands are caring about Ethical Fashion, should you?<\/title>\n<meta name=\"description\" content=\"Learn how ethical fashion is transforming the industry and why fashion brands need to become more sustainable.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sgtgroup.net\/fr\/de-plus-en-plus-de-marques-se-soucient-de-la-mode-ethique\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"More brands are caring about Ethical Fashion, should you?\" \/>\n<meta property=\"og:description\" content=\"Learn how ethical fashion is transforming the industry and why fashion brands need to become more sustainable.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sgtgroup.net\/fr\/de-plus-en-plus-de-marques-se-soucient-de-la-mode-ethique\/\" \/>\n<meta property=\"og:site_name\" content=\"SgT, The Textile Quality Experts\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-22T21:41:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-11T10:04:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn2.hubspot.net\/hubfs\/2723484\/Blog%20images\/May\/Why%20you%20should%20care%20about%20Ethical%20Fashion.jpg\" \/>\n<meta name=\"author\" content=\"SGT Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"SGT Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.sgtgroup.net\/more-brands-are-caring-about-ethical-fashion\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.sgtgroup.net\/more-brands-are-caring-about-ethical-fashion\/\"},\"author\":{\"name\":\"SGT Admin\",\"@id\":\"https:\/\/www.sgtgroup.net\/#\/schema\/person\/c5983b85c2f8d355f1ea5c41a7d45f85\"},\"headline\":\"More brands are caring about Ethical Fashion, should you?\",\"datePublished\":\"2022-05-22T21:41:06+00:00\",\"dateModified\":\"2024-05-11T10:04:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.sgtgroup.net\/more-brands-are-caring-about-ethical-fashion\/\"},\"wordCount\":703,\"publisher\":{\"@id\":\"https:\/\/www.sgtgroup.net\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.sgtgroup.net\/more-brands-are-caring-about-ethical-fashion\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cdn2.hubspot.net\/hubfs\/2723484\/Blog%20images\/May\/Why%20you%20should%20care%20about%20Ethical%20Fashion.jpg\",\"articleSection\":[\"Blogs\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sgtgroup.net\/more-brands-are-caring-about-ethical-fashion\/\",\"url\":\"https:\/\/www.sgtgroup.net\/more-brands-are-caring-about-ethical-fashion\/\",\"name\":\"SgT - 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