Blog

(This article is also available in English version: The AGEC law: What you need to know).   Les marques et les enseignes qui vendent en France ont probablement entendu parler de la loi AGEC adoptée par le gouvernement français en 2020, plus connue sous le nom de « loi anti-gaspillage ». La nouvelle loi a… Continue reading La loi AGEC : Ce qu’il faut savoir

(This article is also available in French version: https://www.sgtgroup.net/la-loi-agec-ce-quil-faut-savoir/.)   Brands and retailers selling in France have likely heard of the AGEC law adopted by the French government in 2020, better known as ‘the French Anti-Waste Law’. The new law aims to shape a system-wide transition toward a circular economy, transforming the traditionally linear system… Continue reading The AGEC law: What you need to know

In the past few years, we’ve seen an increase in companies and brands changing how they do things. Adaptability has become a necessary component of competitive business, and brands need to adapt quickly to changing customer views.  In particular, the coronavirus pandemic has made consumers more conscious about the broader impacts of human action, such… Continue reading Fashion consumers and CSR: issues and initiatives in 2022

In the fashion world, it’s virtually impossible to create products that meet consumer expectations and maintain a competitive edge without the right raw materials. As the first element in the highly complex fashion supply chain, raw materials make up the majority of production costs—up to 70%—while accounting for half of all quality issues. In the… Continue reading How to get fabrics right the first time

When online customer reviews were introduced in the 1990s, most fashion brands and retailers thought it was a terrible idea, but reviews can be an extremely beneficial tool if used wisely. The advancement of social networks and constant connectivity has given great power to consumers, but there is also power in customer reviews for businesses.… Continue reading Turning negative reviews into positive outcomes